Instagram is a POWERFUL marketing tool for any marketer... though the platform itself has several limitations when you want to use it for affiliate marketing:

  • Linking is not supported on Instagram posts: you can post a link in your Instagram post, but they won't be clickable, they will only be posted as plain text.
  • Clickable links are only possible in the biography of the Instagram user: this is the only place where Instagram allows clickable links. 
  • Any other clickable items you might have seen on Instagram are either paid ads, or in 'stories' posted by 'Instagram verified accounts'.

Will you be using Instagram in your marketing strategy?

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