Analyze is used to understand and visualize how people flow through your pages, traffic sources, ads etc, across your marketing funnels.
The Numbers button is located in the top nav bar (can only be seen if you are a Funnelytics PRO member) .
Once you click the switch, the canvas will change into analyze mode and the mapping feature will be turned off. You can also select your date range after you hit analyze.
Once in analyze mode you can view the people and referrers on a given page to learn and understand better what is happening on that page specifically.
Click on the page you want to focus on, and click the numbers button on the drop down to pull up the KPI window. On there, you can see sales & conversion numbers.
People - This tab will show you the unique count of users that have visited this page. Users can view a page multiple times, but this tab will only show you the users.
Unmapped referrers - This tab will show you the other sources that users came from when visiting this page. The tab will only show the sources that are NOT mapped to the page already on the canvas. For example, if your "Contact Us" page has multiple pages pointing to it, but on the canvas you only have 1 page mapped to it, the other pages will show up under the unmapped referrers list.
- You can exclude yourself from tracking by adding your IP address to the IP Blacklist. Click here to learn more
- Want to view total steps or see just only those that come from individual, unique users? No problem! Check out how you can switch between people and page views here
If you have any questions or need further clarification with analyzing your data, remember to reach out to our support team anytime by clicking the support icon in the bottom-right corner of your dashboard, we are always ready to assist you!