What You'll Need to Get Started
In order to follow along with the instructions in this article, you will require the following items.
- A Website or Landing Page
- A Funnelytics Project
- A Funnel inside the Project
- At least 1 Step in the Funnel
- An Active Campaign account
Ensure that the tracking script is installed on the site that you will be sending users to from your email.
If you have not done that yet, check out the article below to get started!
Funnel Tracking Overview
Create UTM parameters for each link within your email. Make sure to include the source and campaign.
New to UTMs, or need a hand getting set up? Check out the article below!
Tracking Traffic Sources Using UTM Links
Set the campaign live!
Voila! You are now able to track how many purchases & clicks came directly from your Active Campaign emails.
If you have any questions or need further clarification with Tracking in Active Campaign, remember to reach out to our support team anytime by emailing email@example.com or clicking the blue button on the bottom lefthand side in the app!