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[Legacy 1.0] Funnel Tracking Overview

A quick introduction to tracking the success of your funnel!

This article is a part of our legacy installation and does not apply to our Funnelytics 2.0 Performance Platform

So you want to track the success of your funnel without mind-numbing spreadsheets, right?

Well, you have come to the right place! 

Unlike traditional analytics platforms, Funnelytics is a visual representation of how people flow through your sales/marketing funnel — say goodbye to spreadsheets and complex charts and graphs!

Who Can Track?

Currently, only Funnelytics Pro members can set up tracking for their funnels.

What Can You Track?


Funnelytics tracking is unique in that it tracks individual people across multiple sessions. It builds a roadmap of all the pages they visited, where they came from, and actions they took in your funnel over time (not just the first time you saw them).


Whether they watched a video, scrolled a page, clicked a button, filled out a form, made a purchase, or any other action you can think of. Funnelytics can track it and tie it to the individual user's profile.


As a funnel marketer, you know how important it is to be able to see the paths customers take through your funnel. 

At a glance, you can see the % of people making it through each step of your funnel, and gain insights into where you can improve your conversions.

Key Performance Indicator (KPI)

Every funnel has a KPI. Whether it is sales, leads or webinar registrants, etc. Set up KPIs in your funnel to understand how it is performing over time.

Setting Up Funnel Tracking

We have put together a comprehensive section full of articles covering these topics and more to get you set up with tracking so you can get the most out of our software!


Note: Please ensure that you have reviewed the Dashboard Overview and Canvas Overview and have created at least one funnel inside a workspace, before moving on to setting up your funnel tracking.


If you just want a quick rundown of some of our most common questions about the dashboard, check out our Installing & Tracking FAQ or contact the Funnelytics Support team via our chat!