Map Icons

Use traffic source, page, action icons and lines to visualize the assets and behavioural events in the customer journey flow.

Use the Add Step [+], right click or double click directly on the canvas to map the strategic flow of traffic sources, site pages, behavioral actions and offline events that comprise your customer’s journey.

Label them with easy to understand titles for quick reference while scanning the canvas.
Customize page icons with site thumbnails by adding a URL and clicking the camera icon.


Quickly search for icons via the search bar.

Change the aesthetic of lines by clicking the 'Line Type' and selecting either 'Straight Line' or 'Bezier Line'. There is no distinction in Funnelytics mapping between 'Connection Type'.

For 'Direct' and 'Skip Steps' functions the account must be a Funnelytics Performance.