Tracking Purchases in Samcart

How to track product sales in Samcart using Google Tag Manager

Download This GTM Container

Click the link below and download the JSON file to you computer

Download GTM Container

Import The New Container Into Your GTM Account

If you need more info on how to import a container please follow the instructions in this VIDEO

Save and Publish the Container

In order for the changes to appear live for everyone, you need to be sure that the container is submitted/published.

Install Your Tag Manager Container in Samcart

In order for our purchase tracking solution to work, we need to have our Tag Manager Container installed in Thrivecart.

Add both your GTM installation scripts directly to the Embed HTML/Scripts in Header in your General Marketplace Settings (the first page that opens after clicking Settings).

Click here for their documentation on adding scripts to their checkout pages.


If you have any questions or need further clarification with installing your script, remember to reach out to our support team anytime by clicking the support icon in the bottom-right corner of your dashboard, or emailing us at we are always ready to assist you!