[Performance] Understanding Filters

How to use and understand what filters are in Funnelytics

Filters allow you to change how you're viewing data on the canvas. Filters are available to Performance account holders only and are located in the left side panel that pops up when you toggle on analytics in the top tool bar on your canvas.

The current filters are:

  • Country
  • Devices
  • Steps
  • People

Country

Clicking on the country filter will display a list of all the countries we've tracked in the funnel. You can mark specific countries you wish to filter the results on the canvas by.

Devices

This option allows you to filter stats in the funnel by which device the user was using.

Steps

This Filter allows you to set a focus on the canvas based on people who performed a specific action such as visiting a specific Page, took a particular Action, or came from a specific Traffic Sources.

To activate the step filter select the step on the canvas that you want focus on. Once the filter has been applied, Funnelytics will adjust the numbers across the entire canvas to only display the path of individuals who visited the selected page, performed the desired action or came from the specified traffic source.

People

Selecting the People filter will provide a list of all the individuals who have visit you site, and applying a filter to one of those people, will demonstrate that individuals unique customer Journey on the Canvas

Focus

When you activate a focus, whether that be on a certain step or on a person, that focus will appear in this filter window and will persist until it has been removed.